School of Visual & Communication Arts

Required Core Courses

Liberal Arts, Arts:

AR 221 Beginning Photography (3) OR

CO 181 Survey of Film I: Birth of Cinema (3)

Liberal Arts, Social Science:

CO 225 Mass Media & Society (3)

Art & Communication Foundations (30 - 33 credit hours)

AR 150 - Digital Citizenship (3) or

CO 150 - Digital Citizenship (3)

AR 221 - Beginning Photography (3)

AR 245 - Typography I (3)

AR 271 - Digital Media: Design Software (3) or

CO 271 - Digital Media: Design Software (3)

CO 223 - DM: Principles of Shooting & Lighting (3)

CO 235 - Principles of Advertising (3)

CO 327 - DM: Principles of Editing & Audio (3)

CO 331 - Public Relations Concepts (3)

EN 112 - Composition II: Rhetorical Argument (3) (unless taken for Core credit)

Capstone

AR 495 - Internship (1-6) (3 credit hours) or

CO 495 - Internship (3)

CO 499 - Senior Seminar (3)

Communications Core Requirements (6 credit hours)

CO 360 - Issues in Media Law (3) OR

BL 305 - Legal Aspects of Business I (3)

CO 391 - Communication Theory (3)

Communication Concentrations (27 credit hours each)

Advertising & Public Relations Concentration:

CO 125 - Convergence Journalism & Media (3)

CO 213 - Strategic Presentation in the Digital Environment (3)

CO 317 - Promotional Writing (3)

CO 319 - Digital Advertising Campaigns (3)

CO 485 - Talon Media Practicum (3)

CO 415 - Integrated Brand Management & Communication (3)

CO 435 - Advertising/Public Relations Practicum (3)

CO 452 - Strategic Communication and Leadership (3)

CO 436 - Sports Promotion Practicum (3)

Film & Digital Media Concentration:

AR 322 - Intermediate Photography (3)

CO 181 - Survey of Film I: Birth of Cinema (3)

CO 182 - Survey of Film II: World Cinema (3)

CO 216 - Corporate Script Writing (3)

CO 217 - Screenwriting (3)

CO 338 - DM: Techniques in Motion Graphics & Digital Effects (3)

CO 348 - DM: Advanced Motion Graphics (3)

CO 425 - Intermediate Production (3)

CO 427 - Advanced Production (3)

Sports Communication Concentration:

CO 125 - Convergence Journalism & Media (3)

CO 215 - Broadcast News & Sports Reporting & Writing (3)

CO 216 - Corporate Script Writing (3)

CO 436 - Sports Promotion Practicum (3)

CO 486 - Sports Journalism Practicum (3)

KN 393 - Sports Psychology (3) or

PY 393 - Sports Psychology (3)

9 hours from the following:

CO 317 - Promotional Writing (3)

CO 319 - Digital Advertising Campaigns (3)

CO 338 - DM: Techniques in Motion Graphics & Digital Effects (3)

CO 415 - Integrated Brand Management & Communication (3)

CO 425 - Intermediate Production (3)

CO 427 - Advanced Production (3)

Electives (minimum of 10 credit hours)