Diploma of Marketing and Communication
Provider:
Course Code:
BSB50620
CRICOS Code:
108500E
Qualification Level:
Diploma
Course Area:
Management and Commerce
Duration:
1-Year
Study Mode:
Full Time
Location:
Bondi Junction, New South Wales, Australia
Course Fees:
AUD 2,000 Per Term
Delivery Mode:
On Campus
Target:
International
Intake:
Flexible Intakes
Course Overview
The candidates for this qualification have worked in fringe areas of sales and marketing and now wish to focus in managing marketing activities and implementation. These candidates would be seeking employment in various entry-level Marketing roles leading to and centring around sales & marketing, advertising and a professional development pathway to a more senior strategic position or higher qualification within the broader field of Business Development Management.
Course Structure
To achieve a Diploma of Marketing and Communication, the following 5 core units and an additional 7 pre-selected elective units must be completed.
- BSBMKG541 Identify and evaluate marketing opportunities
- BSBMKG542 Establish and monitor the marketing mix
- BSBMKG552 Design and develop marketing communication plans
- BSBMKG555 Write persuasive copy
- BSBPMG430 Undertake project work
Entry Requirement
| Admission Requirements | |
|---|---|
| Minimum Age to Apply | Students must be 18 years of age or older. |
| Language Requirement | |
|---|---|
| IELTS Score (Minimum) | International students must have an IELTS score of 5.5 or equivalent. Please contact the College for more details. |
Career Opportunities
Having achieved the Diploma of Marketing & Communication qualification, candidates would be seeking employment in various marketing areas leading to and/or centring around sales & marketing, event management, e-marketing, advertising, various sales focused management roles and a professional development pathway to a more senior strategic positions or higher qualification within the broader field of Business development. Employment opportunities include:
- Project manager
- Marketing manager
- Marketing team leader
- Product manager
- Public relations manager.