Certificate Iv In Marketing And Communication

Provider:
Course Code:
BSB40820
CRICOS Code:
113117C
Qualification Level:
Certificate
Course Area:
Management and Commerce
Duration:
52-Week
Study Mode:
Full Time
Location:
Sydney, New South Wales, Australia
Course Fees:
AUD 6,000 Per Course
Delivery Mode:
Blended Delivery
Target:
International
Intake:
January, February, April, May, July, August, October, November

Course Overview

This qualification reflects the role of individuals who use well developed marketing
and communication skills and a broad knowledge base in a wide variety of contexts.
This qualification applies to individuals in full-time marketing roles, as well as those
who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable
problems and analyse and evaluate information from a variety of sources.

Course Structure

To be awarded this qualification students must successfully complete the following 12 units of competency: 

    Core Units:

  1. BSBCMM411 Make presentations
  2. BSBCRT412 Articulate, present and debate ideas
  3. BSBMKG433 Undertake marketing activities
  4. BSBMKG435 Analyse consumer behaviour
  5. BSBMKG439 Develop and apply knowledge of communications industry
  6. BSBWRT411 Write complex documents

    Elective Units:

  1. BSBINS401 Analyse and present research information
  2. BSBMKG431 Assess marketing opportunities
  3. BSBMKG434 Promote products and services
  4. BSBMKG440 Apply marketing communication across a convergent industry
  5. BSBOPS403 Apply business risk management processes
  6. BSBPEF402 Develop personal work priorities  

Entry Requirement

Admission Requirements
Minimum Age to Apply Be a minimum of 18 years of age
Academic Entry Requirements Have completed Year 12 or equivalent
Language Requirement
IELTS Score (Minimum) Have an IELTS of 5.5 or equivalent score.Have an IELTS* score of 5.5 or equivalent (test results must be no more than 2 years old).
Note that other English language tests such as PTE and TOEFL can be accepted. Students are required to provide their results so that it can be confirmed they are equivalent to IELTS 5.5.

Career Opportunities

Successfully completing this training provides the knowledge and skills required for students to gain fulltime/part time or casual employment in the following possible job titles:

Media Planner, Community Relations Team Leader (Local Government),

Direct Marketing Officer, Assistant Advertising Account Planner, Public Relations Officer,

Sales Administrator, Assistant Account Manager (Advertising), Marketing Officer,

Copywriter, Advertising Account Coordinator, Market Research Assistant, Analyst,

Marketing Coordinator, Promotions Assistant Manager and Media Assistant.

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