Certificate IV in Marketing and Communication

Provider:
Course Code:
BSB40820
CRICOS Code:
108051C
Qualification Level:
Certificate
Course Area:
Management and Commerce
Duration:
52-Week
Study Mode:
Full Time
Location:
Surfers Paradise, Queensland, Australia
Course Fees:
AUD 7,000 Per Course
Delivery Mode:
On Campus
Target:
International
Intake:
Monthly

Course Overview

This qualification reflects the role of individuals who use well developed marketing and communication skills and a broad knowledge base in a wide variety of contexts. This qualification applies to individuals in full-time marketing roles, as well as those who are responsible for an organisation’s marketing in addition to other duties.
Individuals in these roles apply solutions to a defined range of unpredictable problems and analyse and evaluate information from a variety of sources.

Course Structure

The following 12 (6 core, 6 elective) units of competency must be completed to achieve this qualification.

  1. BSBCMM411 Make Presentation 
  2. BSBMKG433 Undertaking marketing activities 
  3. BSBMKG439 Develop and apply knowledge of communications industry 
  4. BSBCRT412 Articulate, present and debate ideas 
  5. BSBMKG435 Analyse consumer behaviour 
  6. BSBWRT411 Write complex documents 
  7. BSBMKG431 Assess marketing opportunities 
  8. BSBMKG434 Promote products and services 
  9. BSBMKG442 Conduct e-marketing communications 
  10. BSBCRT411 Apply critical thinking to work practices 
  11. BSBPEF402 Develop personal work priorities 
  12. BSBTEC303 Create electronic presentations

Entry Requirement

Admission Requirements
Academic Entry Requirements Students must complete Australian year 10 or equivalent. 
Language Requirement
IELTS Score (Minimum) To be eligible for this course students must have an minimum overall score of:  5.5

Career Opportunities

  • Market research assistant
  • Marketing coordinator
  • Public relations assistant
  • Advertising account assistant
  • Digital marketing assistant

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