Bachelor of Business (Fashion and Global Brand Management)

Provider:
Course Code:
BBus
CRICOS Code:
106411M
Qualification Level:
Bachelor
Course Area:
Management and Commerce
Duration:
3-Year
Study Mode:
Full Time
Location:
Manly, New South Wales, Australia
Course Fees:
AUD 98,400 Per Course
Delivery Mode:
On Campus, Online Delivery
Target:
International
Intake:
February, March, May, June, October, December

Course Overview

It takes more than innovative designs to build a successful fashion brand. Experts in marketing, merchandising, logistics, sales, retailing and more, contribute to bringing a product from the runway to the racks of our favourite stores. You don’t need to be the next Anna Wintour or Gianni Versace to make an impact though; if you’re passionate about fashion, studying fashion and global brand management is the best way to learn about what fuels this fascinating, multi-trillion dollar industry.
The ICMS Bachelor of Business (Fashion and Global Brand Management) degree blends core business subjects with specialised subjects relating to fashion and brand management, providing you with the perfect foundation for a successful career in fashion, retail or brand management.
Whether you dream of managing a boutique brand, creating visual merchandising strategies for world-renowned fashion houses or marketing new product lines for online fashion retail giants, this degree will equip you with the knowledge and skills needed to carve a niche for yourself in the industry.

Course Structure

This course will run on a trimester basis with students taking up four courses per trimester. In order to attain this qualification student will need to complete:

  • 12 core units
  • 6 elective units
  • 6 specialisation units 
  • 2 professional placement units


Entry Requirement

Admission Requirements
Academic Entry Requirements

ICMS requires the completion of NSW HSC with a minimum Band 2 in English and any one of; Mathematics Standard 2, Business Studies, Economics, Chemistry, Physics, Biology, Investigating Science, Legal Studies, Financial Services or Business Services. or; the international equivalent qualification. 

India: Successful completion of Senior Secondary Certificate(State Boards) with an average score of at least 70% in best 4 subjects excluding local language.

Philippines: Successful completion of the Vitnemal with an average of Fair (3)

Spain: Successful completion of the Curso de Orientacion Universitaria [Course of University Guidance] with an overall GPA of 4.7

Language Requirement
IELTS Score (Minimum) ICMS requires an IELTS overall score of 6.0 with no bands under 5.5.

Career Opportunities

Possible employment opportunities include:

  • Brand Manager
  • Visual Merchandiser
  • Fashion Buyer
  • Digital Marketer
  • Retail Manager
  • Fashion Marketing Manager
  • Brand Strategist
  • Fashion Planner
  • Retail Strategy and Operations
  • Product Development Manager
  • e-Commerce Manager 

Internship or Work Placements

At ICMS we believe that the best learning experience combines practical and ‘real world’ experience with a strong academic foundation. Work Integrated Learning (WIL) subjects are built into your degree, meaning you graduate with more than a degree – you’ll graduate with real world experience – and will have gained invaluable industry connections.

A minimum of 600 hours are expected to be undertaken.

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